Intro

GIMBALGOD, a well-known snowboarding/action videographer, partnered with our team at YOSH Creative Studio to create a bold, cinematic website that showcases his extensive video archive and promotes his GoPro Masterclass. With rare creative freedom from the client, we set out to build an experience as dynamic as his work.

Objectives

1. Showcase a vast archive of video work in a creative, engaging way to attract new clients and brand contracts.

2. Drive sales for his new 'GoPro x GIMBALGOD Academy' aimed at videographers and editors.

3. Create a bold feel, unique interactions, and fun experience that reflects his style and brand.

Approach

We began with a clear roadmap: strategy, ideation, UX, UI, and Webflow development. Built user flows for two key audiences: brands and video students. Designed high-fidelity mockups in Figma centered on motion, bold layout, and clean navigation. Then began translating the designs into a developed product, bringing the full site. interactions, and cinematic moments to life.

Results in Numbers

The result is a streamlined, immersive digital experience that elevates the GIMBALGOD brand and makes both content exploration and Masterclass enrollment effortless. The site sets a strong foundation for future iterations and continued creative growth.

Numbers: 16k page views and already $21,500 in sales and growing… Since the work wowed the client, YOSH is already scoped for more updates in round 2: adding another product: Color Pack.

Team

• Demetri Angelo Zervos — Video, Interactions, Webflow

• Nicholas Wood — Strategy, Project Management

• Bella Wood — Art Direction, UX, UI, Webflow